The Media Communications Tool Kit: General Edition
By Gail Hulnick
This book is a practical introduction to using public relations, news media, and social media methods to spread the word and raise your profile. The binder style allows you to build programs and campaigns, using strategies and tactics to prepare, focus, deliver, and evaluate your communications messages. Includes tip sheets, checklists, and recommended resources.
$89US plus shipping and handling ($22) and taxes (5%)
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The Media Communications Tool Kit for Small Business
by Gail Hulnick
Contains all of the information in The Media Communications Tool Kit -- with an added focus on the needs, resources, goals, and priorities of people
running a small business.
A CD of digital templates that can be shared, stored, revised, edited, printed, and reused is also included.
$99US plus shipping and handling ($22) and taxes (5%)
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